Britain’s child army
20/10/2010
“Stricken by Iraq and low morale, the British army is on a desperate recruitment drive. Its new targets? Poorly educated teenagers and young schoolchildren.”
New Statesman
Watching, and challenging, the armed forces
20/10/2010
This article looks at the challenges posed by new military recruitment strategies including the “army showroom” concept and the “Start Thinking Soldier” internet and TV advertising campaign – both “initiatives which utilise the language and tools of computer games and simulation, which young people immediately relate to, and desire.”
Peace News